What are Content Silos?
Content Silos organize your content around specific subjects or themes — dedicated topic areas where you want to build your site’s authority. Each silo has two parts:
- Target Keyword — The primary topic or theme you’re targeting for rankings
- Target Page — Your most significant page addressing that topic (commonly referred to as a “pillar page”)
How SEOJuice Uses Content Silos
When you set up content silos, SEOJuice:
- Finds related content across your site automatically
- Builds internal links pointing to your chosen target pages
- Develops topical authority around your key themes
- Helps search engines understand your site architecture
- Improves your chances of ranking for the keywords you’re targeting
Practical Example
Say you run a cooking site:
- Target Keyword: “Italian Pasta Recipes”
- Target Page: Your main pasta-making guide
- SEOJuice Action: It finds relevant mentions across your site (like “spaghetti” or “fettuccine”) and links them back to your main pasta guide.